A perfume is an event, not an object; once applied, it reveals to the world who we really are, or would like to be.

“Sweden’s leading perfume expert.”

Nationalmuseum

I am an Art and Perfumery Historian specializing in scent as an artistic expression, social phenomenon and immaterial world heritage.

Regularly engaging with a wealth of audiences, I share my thoughts on perfumery and its role in our history and daily lives. Alongside public and academic appearances, I also work with various commercial projects as a trusted industry expert.